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[Inclusive] beauty campaign launched in Brooklyn, New York

[Inclusive] beauty campaign launched in Brooklyn, New York

[salon]718, a hip, modern salon in downtown Brooklyn recently introduced their [inclusive] beauty collection; celebrating the unique melting pot of Brooklyn culture and embracing an individual’s unique beauty. [inclusive] beauty highlights the strength of [salon]718, which caters to all hair types & textures; providing all clients with a luxurious salon experience.

This collection is composed of six distinct looks, named after the models they worked with on the photoshoot. They are especially proud to feature the Calligraphy Cut in this collection. If you haven’t heard of this new revolutionary cut, try it and be some of the first in New York to experience this technique and walk away with your best haircut ever!

[Aušrinė] This look illuminates with varying soft blonde hues, giving this wavy sombre a mean streak. Take it to the next level with hair extensions to add fullness and length.

Photographer: Aleksander Sebastien Michaud

Model: Aušrinė Marija Abramaitytė

[Frederick] Our Modern Brooklyn twist on the classic “Caesar” haircut. Faded sides and back with longer, natural texture on top. Piece it out with [UPSTAGE]Texture Paste from [Salon] 718.

Photographer: Aleksander Sebastien Michaud

Model: Frederick Bracero

[Chelsea] Embrace your voluminous curls and natural hair with lots of layers and face-framing angles to create a sexy, edgy style of your own with our heavenly spiral haircut. Give your curls a gravity-defying boost with [salon]718’s [WINDING UP]Gel Mousse.

Photographer: Aleksander Sebastien Michaud

Model: Chelsea Watts

[Arlet] A trend setting bob that can transition from a straight blunt look into flirty waves effortlessly. Add a clear gloss to make your locks shine and finish with our [showtime] hairspray to make it last all day.

Photographer: Aleksander Sebastien Michaud

Model: Arlet Duran

[Dakota] A beautiful Calligraphy Cut to achieve fuller hair that feels soft for our whispering allure haircut. Take it a step further with soft highlights to create additional movement. Extend the life of your blowdry with our own [ENCORE]Dry Shampoo.

Photographer: Aleksander Sebastien Michaud

Model: Dakota Delfin

[Natalia] Go Bold with a cropped pixie. Edgy texturized top with short tapered sides. A double process hair color of platinum blonde perfection for that ultimate rocker statement.

Photographer: Aleksander Sebastien Michaud

Model: Natali Trushcheleva